John Lewis ticket barrier graphics bring Monty the Penguin to St Albans & Harpenden for Xmas

POSTED 16.12.14 AdgatesAdvertisingJohn LewisPromotionalStationTicket Barriers

After the success of last year’s Bear and the Hare animated ad which attracted more than 10m views on YouTube, John Lewis has raised its Christmas marketing game with the help of Monty the Penguin.

Working with JCDecaux to target the advertising campaign at rail stations and commuter demographics, Stewart Signs have produced these digitally printed self-adhesive graphic panels to brand station ticket barriers.

Stewarts installed the panels in St Albans and Harpenden Station during night time engineering hours with ease, all ready to grab commuter’s attention the very next morning.